Our Story

Tres Cabo Amigos are excited to share their love for the Baja in a bottle.  This tequila represents many good times amongst three friends that have Cabo San Lucas Mexico in common and a passion for some of the most exquisite tequila available in the world.  If the term "Caboholic" resonates with you, then you too will understand what it's like to bounce around on the Baja roads visiting some of the most popular beach locations designated on our front label.  Whether you are a fisherman, an off-road racer, a traveler of dirt roads, a sailor, surfer, or a fan of great tequila, we welcome you to share the exceptional taste of BAJARRIBA TEQUILA!

Bajarriba = Bottoms Up!

Sip out of Cabo!

Peace, Love & Tequila! ® 

Tres Cabo Amigos believe that tequila is much, much more than just a drink or libation:  it's about the moments and time spent with friends and loved ones, while creating experiences that last and fulfill us for a lifetime.  BAJARRIBA Tequila is not about folk lore, it's about bringing real, epic stories and the treasured history of Mexico and the Baja to life.  "A daily drink of good tequila taken responsibly, brings forth contentment, health and one big ass smile." - rico austin PhD

Tres Cabo Amigos/Bajarriba Tequila is a proud supporter of many organizations in Baja Mexico that help orphaned and abandoned children with continued education while housing and feeding the less fortunate.  We are also committed in helping preserve the environment by using only recycled glass in our manufacturing processes.

Our 100% Blue Weber Agave tequila comes from the highlands region of Jalisco, Mexico where Juan Eduardo Nunez, a third-generation Tequilero from the famed distillery El Viejito, founded in 1937, works his craft.  This photo was taken in Juan's office at the bottling plant in Guadalajara, Jalisco Mexico

The Tres Cabo Amigos and El Viejito Tequilero Juan Eduardo Nunez at El Viejito Distillery in Atotonilco El Alto, Jalisco Mexico.  El Viejito enjoys a legacy of tradition with more than 85 years of experience in the art of extracting the essence of their land and making it the world's favorite drink.